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https://www.productionai.institute/graph/events/evt-aiid-332

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Production AI Institute public record · AI Incident Database: Google Image Showed Racially Biased Results for “Professional” Hairstyles · observed 2022-09-13
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AI Incident Database: Google Image Showed Racially Biased Results for “Professional” Hairstyles

Google Image search reportedly showed disparate results along racial lines, featuring almost exclusively white women for “professional hairstyles” and black women for “unprofessional hairstyles” prompts.

AI Incident Database · Incident 332

Operator lens (medium): inspect D1 (input boundary), D2 (output validation).

Confidence
82%
Sources
3
Entities
4
Detected
detected 1404d ago

Event summary

Google Image search reportedly showed disparate results along racial lines, featuring almost exclusively white women for “professional hairstyles” and black women for “unprofessional hairstyles” prompts.

D1D2

Linked entities

  • Google

    vendor | 70%

  • black-women

    organisation | 70%

  • black-people

    organisation | 70%

  • google-users

    organisation | 70%

Related graph edges

EdgeTypeConfidence
ent-vendor-google to ent-psf-d1maps to60%
ent-vendor-google to ent-psf-d1maps to60%
ent-vendor-google to ent-psf-d1maps to60%
ent-vendor-google to ent-psf-d2maps to60%
ent-vendor-google to ent-psf-d2maps to60%
ent-vendor-google to ent-psf-d2maps to60%
ent-vendor-google to ent-psf-d4maps to60%
ent-vendor-google to ent-psf-d4maps to60%
ent-vendor-google to ent-psf-d4maps to60%
ent-vendor-google to ent-psf-d6maps to60%
ent-vendor-google to ent-psf-d6maps to60%
ent-vendor-google to ent-psf-d6maps to60%

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Event dates

  • Happened 5 Apr 2016

  • Detected 13 Sept 2022

Sources

  • AI Incident Database - Incident 332

    secondary | checked 9 July 2026

    Open source
  • Why The Google Search Results For Unprofessional Hairstyles Are Seriously Disturbing

    secondary | checked 13 Sept 2022

    Open source
  • Woman is shocked by 'racist' Google search results

    secondary | checked 13 Sept 2022

    Open source
Cite this record

"AI Incident Database: Google Image Showed Racially Biased Results for “Professional” Hairstyles." https://www.productionai.institute/graph/events/evt-aiid-332 (observed 2016-04-05; retrieved 2026-07-18). PAI.

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