AI Incident Database: Social Media Scammers Used Deepfakes of Taylor Swift and Several Other Celebrities in Fraudulent Le Creuset Cookware Giveaways
Scammers reportedly made deepfakes of Taylor Swift, Selena Gomez, Joanna Gaines, Lainey Wilson, Ree Drummond, Oprah, Jennifer Lopez, Trisha Yearwood, Martha Stewart, and Blake Shelton promoting a Le Creuset giveaway. These AI-generated ads, appearing on Meta and TikTok, falsely claimed users could receive free cookware by paying a small shipping fee. Victims were unknowingly enrolled in a costly monthly subscription.
AI Incident Database · Incident 626Operator lens (medium): inspect D2 (output validation), D7 (tool permissions).
Event summary
Scammers reportedly made deepfakes of Taylor Swift, Selena Gomez, Joanna Gaines, Lainey Wilson, Ree Drummond, Oprah, Jennifer Lopez, Trisha Yearwood, Martha Stewart, and Blake Shelton promoting a Le Creuset giveaway. These AI-generated ads, appearing on Meta and TikTok, falsely claimed users could receive free cookware by paying a small shipping fee. Victims were unknowingly enrolled in a costly monthly subscription.
Linked entities
- deepfake-technology-developers
organisation | 70%
- scammers
organisation | 70%
- trisha-yearwood
organisation | 70%
- taylor-swift
organisation | 70%
- selena-gomez
organisation | 70%
- ree-drummond
organisation | 70%
- oprah
organisation | 70%
- martha-stewart
organisation | 70%
- le-creuset
organisation | 70%
- lainey-wilson
organisation | 70%
- joanna-gaines
organisation | 70%
- jennifer-lopez
organisation | 70%
- general-public
organisation | 70%
- fans
organisation | 70%
- blake-shelton
organisation | 70%
Related graph edges
| Edge | Type | Confidence |
|---|---|---|
| ent-aiid-deepfake-technology-developers to ent-psf-d2 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d2 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d2 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d6 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d6 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d6 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d7 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d7 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d7 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d1 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d1 | maps to | 60% |
| ent-aiid-deepfake-technology-developers to ent-psf-d1 | maps to | 60% |